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THE FULL SEO GLOSSARY: 120 TERMS & SIMPLE DEFINTIONS

Search Engine Optimization (SEO) refers to the series of practices focused on increasing a website’s visibility and traffic quality by utilizing organic search engine results. Typically, SEO tries to have…

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SEO for Small Businesses: The Beginner’s Guide

The world of digital marketing is full of acronyms, and it feels like there’s a new one every day. You’ve probably at least heard of CPC (cost per click) and…

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The Ultimate Pinterest Marketing Guide 2020: How-To, Algorithm Updates, Strategy, and More

If you think that Pinterest is only for finding recipes and DIY crafts, think again. Recent research estimates that Pinterest is responsible for between five to eight percent of all…

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Pinterest Ads for Businesses in 2020: 10 Practical Tips and Free Resources

If you’ve discovered Pinterest’s underappreciated marketing power, you may be considering stepping up your game with Pinterest Ads. Launched in 2014, Pinterest Ads have helped businesses of all shapes and…

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Facebook Marketing 2020: 11 Ways to Maximize Your Organic Facebook Presence

The idea of marketing on Facebook is almost as old as the platform itself. But due to the massive amounts of users (over 1 billion active monthly) and the quantity…

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Are You Ready for Facebook Advertising? The Complete Facebook Ads Checklist 2020

With approximately 1.66 billion people using Facebook daily, there’s no doubt that your audience is on Facebook. After more than a decade, Facebook is still the largest social media platform…

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Don’t Advertise on Instagram Without These 8 Resources

Instagram Ads gets major attention from businesses, and it’s no surprise. With over 25 million companies using Instagram for Business and at least 200 million users visiting at least one…

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5 Ways to Improve Your Instagram Presence to Better Market Your Business

With an estimated 1 billion monthly users and a potential advertising reach of 849.3 million users, Instagram remains one of the most important social media networks for businesses. Despite the…

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8 Steps to Hiring a (Legitimate) Business Marketing Service in 2020

One business cliché just never stops ringing true: customers are the lifeblood any business. Acquiring and retaining new customers should be a top priority for all business owners. But if…

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10 Ways to Adapt to Facebook’s New Algorithm in 2020

Although it’s only been 16 years since Facebook’s beginnings, many business owners are still playing “catch-up” with Facebook’s ever-evolving algorithm. Unfortunately, if you’re waiting for Facebook to find “the algorithm”…

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